Launch campaign that seeks to expresses the synchronicity between our natural and urban environments, envisaging the sense of escape when feeling immersed within the surrounding terrain.
Dazed Studio has been working with Moncler to create and produce multiple launch campaigns for their ‘Art of Genius’ collaboration platform, latest of which was the highly-anticipated Moncler x Pharrell The Art of Terrain collection.
The Art of Terrain campaign takes inspiration from Moncler's momentous London Olympia activation, envisaging the surreal landscape as a sanctuary for the collection, showing how elements from our urban and natural terrains synthesise to create a sense of harmony.