Nike Tech Pack x Dazed

Navigating London on foot through three films starring Letitia Wright, Alex Oxlade-Chamberlain and Dina Asher-Smith

We commissioned filmmaker Netti Hurley to produce three films in celebration of Nike’s Tech Pack launch. Starring actress Letitia Wright, Premier League footballer Alex Oxlade-Chamberlain and Olympian Dina Asher-Smith with interviews by award-winning writer, editor and columnist Charlie Brinkhurst-Cuff and produced by Girls in Film. Each short explored the city of London, documenting the three talents navigating the place they call home. The films were launched with coverage on Dazed Digital.