adidas Originals

Elevating the brand's editorial status through seasonal lookbooks

In an ongoing partnership with adidas Originals, we continue to keep the brand future-facing with a unique series of lookbooks shot by emerging and  new wave photographic talent at the time, such as Frank Lebon and Rosie Marks. The lookbooks are shared worldwide and amplified through editorial coverage on Dazed helping authenticate the brand’s iconic streetwear status.